The Future of AI in Marketing: Beyond Automation to Strategic Intelligence
According to recent reports, 86% of agencies expect growth in AI adoption, making it the dominant technological trend in marketing for 2025. More specifically, the transformation from tactical AI use to strategic applications is reshaping how brands engage...
Agentic AI: How Advanced AI Assistants Are Revolutionizing Marketing Automation
The evolution from generative AI to agentic AI (systems that can take autonomous actions) is creating new possibilities for marketing automation. Companies like Adobe have recently launched AI agents for their marketing platforms.
The...
